Founded in the 1930s as a small backyard flower business, Strange’s Florist has grown into one of the nation’s largest retail garden centers and greenhouse growers. Today, Strange’s serves the Richmond area with multiple locations offering fresh flowers, plants, and garden products backed by decades of expertise. The company continues to thrive by combining family values, local roots, and a commitment to quality and customer satisfaction.
Strange’s was looking to modernize their retail, inventory, and financial reporting processes while not losing any critical information stored in their custom, legacy system created in the 1970s. They were considering either hiring more employees to maintain the legacy system or investing in off-the-shelf solutions. Every vendor required Strange’s to either dynamically alter their processes or start from scratch and abandon their legacy customer data.
IdeaWeavers was the only company to be able to understand the importance of preserving and integrating the customer data within the legacy system. The team was able to cleanly map out and create modern retail, inventory, and financial reporting solutions to match exactly how Strange’s chooses to operate. By connecting all of the data, from greenhouse to retail storefront, IdeaWeavers brought true modern efficiency to their 90+ year family-owned company.